Dr Ranj Singh and Dr Amir Khan are joining moobs to get more men checking their chests for breast cancer.
The TV doctors have filmed chest-check videos for #ShowYourMoobs, while members of Walton & Hersham Walking Football have posed topless together to encourage other men to get involved.
The campaign began with a simple thought: men are happy to show their chests, but how often do they check them? New research found that over half of men (57%) have shared a topless photograph of themselves, whether it’s a holiday snap, a gym photo or something for a dating profile.
Meanwhile, The Moobs Report found that two in three men (67%) do not know they can get breast cancer. If you don’t know it’s possible, you may not recognise a change in your chest as something to ask a GP about.
That’s why #ShowYourMoobs is asking men to turn a topless photo into a prompt to check their chests, and to get their mates checking too.
Join #ShowYourMoobs
Check your chest, nipples and armpits - get to know what’s normal for you!
Take a photo demonstrating a chest check.
Share it using #ShowYourMoobs and tag your mates to encourage them to check too
You don’t need to post a photo to take part. Check your chest and share the message instead.
If you notice a change in your chest, contact your GP. Breast cancer can affect men too.